Home > News > ATS’ Newsletter, Vol. 3, Issue 47

ATS’ Newsletter, Vol. 3, Issue 47

October 24th, 2013


National School Bus Safety Week
Today’s Road Safety Ink newsletter features a few of the many schools, law enforcement agencies, cities and towns across the country that are making a special effort this week to remind drivers of National School Bus Safety Week. American Traffic Solutions wholeheartedly supports this public awareness campaign that reminds drivers to stop for school buses as children board and disembark these large, yellow and black vehicles. Survey results indicate 15 million vehicles illegally pass school buses in our country every school year. Keep our children safe and Stand Back from the Yellow and Black.

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Car Strikes Teen Leaving School Bus
WEWS-TV IBS 5 (Ohio), Oct. 24, 2013

A 15-year-old boy had to be taken by LifeFlight after he was struck and injured by a car, having just gotten off his school bus in Perry Township. Witnesses told Lake County Sheriff’s deputies that the boy started walking across the street when they saw a car driving southbound ignored the bus’s stop sign and drove around the bus. See related coverage from NBC News.

Driver Hits, Injures 3 Students Getting on School Bus
WPEC-TV CBS 12 (Florida), Oct. 24, 2013

A driver who didn’t realize a school bus had stopped to pick up students swerved onto the shoulder of State Road 62 and hit three children. See related coverage from WWSB-TV ABC 7.

Bill Would Allow Cameras to Catch Stopped-Bus Violators
Reading Eagle (Pennsylvania), Oct. 23, 2013

It can be difficult for authorities to convict motorists who illegally pass stopped school buses without detailed information about the violation. Collecting those details, however, can be tough for bus drivers while they’re also trying to get kids on or off a bus safely. … There’s nothing stopping districts in Pennsylvania from using cameras to catch images of violating vehicles, but a bill in the state House’s transportation committee would seek to make it easier.

Newton County Schools Launch Bus Safety Program
Newton Citizen (Georgia), Oct. 23, 2013

With nearly 20,000 students attending 23 schools, the roads in Newton County can be pretty busy in the morning and again in the afternoon. To help keep parents, students and others mindful of the extra traffic on the road, Newton County schools are recognizing School Bus Safety Week this week.

Marietta Utilizes School Bus Safety Cameras
City of Marietta (Georgia), Oct. 23, 2013

The city of Marietta remains determined to provide safe surroundings for the community’s children.  Marietta has entered into an intergovernmental agreement with Marietta City Schools and contracted with American Traffic Solutions (ATS) to deploy CrossingGuard, ATS’ new technology to help address the growing problem of illegal passing of stopped school buses that are loading or unloading children.

Law Enforcement Cracks Down on School Bus Passers
The Gainesville Sun (Florida), Oct. 21, 2013

In case you forgot it’s illegal to pass a stopped school bus, law enforcement officers will be handing out reminders this week in the form of $259 to $359 tickets. Law enforcement officers across the country will be strictly enforcing traffic laws regarding school buses this week, deemed National School Bus Safety Week by the National Highway Traffic Safety Administration. See related coverage from AL.com.

Fatal School Bus Boarding Crash Precedes Safety Week in Charlotte
WCNC-TV NBC 6 (North Carolina), Oct. 21, 2013

State Highway Patrol Troopers will be on the roads enforcing rules around school buses and school zones as part of Operation Stop Arm this week. The annual campaign is designed to protect students and reduce school bus collisions. This year’s campaign comes on the heels of a horrific accident in Rowan County last week, when a 17-year-old approaching his school bus was hit and killed by a driver who blew through the bus’s stop arm and flashing lights.

School Bus Safety Cameras Roll in Falls Church
WJLA-TV ABC 7 (District of Columbia), Oct. 21, 2013

An extra set of eyes will be on you if you drive near school buses in Falls Church. School buses in Falls Church are now equipped with cameras on the stop arms of school buses citywide, primed to capture images of people who blow by orders to stop for disembarking children. See related coverage from WUSA-TV 9.

ATS Develops Safety Campaign in Support of School Bus Safety Week
Marketwired/Sys-con, Oct. 21, 2013

American Traffic Solutions (ATS) recognizes National School Bus Safety Week on Oct. 21-25, 2013, reminding motorists to exercise caution when school buses are stopped and boarding or disembarking children. ATS is supporting this year’s theme — Stand Back From the Yellow and Black — by partnering with schools and law enforcement nationwide on a safety campaign to remind motorists of the laws and safe practices to take when approaching a school bus.

Texas Drivers Urged to Use Care Near School Buses
The Eagle (Texas), Oct. 21, 2013

Some Texas troopers will be trailing school buses or on board to make sure other drivers use care near the vehicles hauling children to and from classes. The Texas Department of Public Safety operation began Monday as part of National School Bus Safety Week. Texas troopers during 2012 issued 449 tickets for passing a stopped school bus.


Brentwood Mayor Wants Red-Light Safety Cameras Back
KMOX Radio 1120 AM (Missouri), Oct. 24, 2013

They were there, then were removed, but now red-light cameras could be about to return to Brentwood. Mayor Pat Kelly said nothing is set in stone, but he is having the city staff investigate what needs to be done to get a new contract to replace the expired one with American Traffic Solutions.

Bucks County Teens Start Annual Seat Belt Challenge
Warminster Patch (Pennsylvania), Oct. 22, 2013

The 7th Annual Bucks County High School Seat Belt Safety Challenge is officially underway as TMA Bucks announced during National Teen Driver Safety Week it is once again challenging Bucks County high school student drivers to increase their seat belt usage. American Traffic Solutions is a sponsor of the challenge.

Report: Red-Light Cameras Changing Behavior of Florida Drivers
JDSupra Law News (California), Oct. 18, 2013

As lawmakers prepare to consider whether to prohibit the use of controversial red-light cameras in Florida, new evidence continues to emerge regarding their effectiveness. The latest report, prepared by American Traffic Solutions, shows that the cameras are changing driver behavior.


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Tickets Now Issued from Speed Cameras Near Marquette Park
WLS-TV ABC 7 (Illinois), Oct. 21, 2013

Three speed safety cameras in the Marquette Park area went live this week. City officials say the intent of the cameras is to change a culture that suggests speeding is tolerated. Speed cameras have been put into place in school and park zones where high accident rates have been reported.


@ATS_RoadSafety #SchoolBusSafetyRT @NSCsafety: Wait for the bus to stop completely before you move toward it to get on, or before you stand up to get off.

@THanleyIV Why #StopOnRed is important to me. Learn and share, thanks @SaferRoadsUSA and @ATS_RoadSafety http://ncsrsafety.org/safetystreet/safety-street-qa-series-tom-hanley-red-light-running-collision-victim/


Letter to the Editor: Too Many Drivers Running Traffic Lights
Tuscaloosa News (Alabama), Oct. 22, 2013

Don’t know about anyone else, but I am concern about the number of motorists who run red lights, particularly in areas where schoolchildren are crossing the road. This concern comes on the heels of the city of Tuscaloosa’s red-light camera that resulted in 306 citations in its first 30 days of operation.

Letter to the Editor: Require Driver Refresher Course
Daily Freeman (New York), Oct. 20, 2013

I have been driving for over 45 years. As I drive, more and more it seems that too many people are distracted by their daily lives and forgetting they are not the only car on the road.


“It really did reduce the number of red-light violations that we had and in doing so we actually issued very few tickets.”
Pat Kelly, Mayor of Brentwood, Missouri
KMOX Radio 1120 AM (Missouri), Oct. 24, 2013

“People are not thinking about the consequences of what might happen when they pass that school bus. It’s frustrating to see that people do pass these stopped school buses. They’re negligent. They don’t stop and just take a few seconds to make sure these children get on and off the school bus safely.”
Mitchell Gordy, North Carolina State Highway Patrol Trooper
WFMY-TV CBS 2, Oct. 23, 2013

“The goal of the program isn’t to fine motorists, it’s to reduce the number of violations.”
Michael Barr, Director of Support Services for Newton County School System
Newton Citizen (Georgia), Oct. 23, 2013

“I would guess most drivers don’t realize that in four out of five work zone related crashes, it’s actually the driver or the passenger that’s injured. Work zones present hazardous areas with little margin for error.”
Lora Rakowski, Maryland State Highway Administration
WTOP-Radio FM 103.5, Oct. 21, 2013